{"id":44663,"date":"2026-04-10T19:31:01","date_gmt":"2026-04-10T19:31:01","guid":{"rendered":"https:\/\/www.vtmarketsglobal.com\/en\/uncategorized\/44663\/"},"modified":"2026-04-10T19:31:01","modified_gmt":"2026-04-10T19:31:01","slug":"ubs-economist-paul-donovan-explains-how-petrol-pump-oil-prices-influence-changing-consumer-behaviour-across-major-economies","status":"publish","type":"post","link":"https:\/\/www.vtmarketsglobal.com\/en\/live-updates\/44663\/","title":{"rendered":"UBS economist Paul Donovan explains how petrol pump oil prices influence changing consumer behaviour across major economies"},"content":{"rendered":"<p>Motor fuel prices are highly visible because they are displayed at roadside stations in most countries. In the US, an average petrol price above USD 4 per gallon is treated as a national crisis.<\/p>\n<p>In the UK, motor fuel demand is around the same as in 2015 and is 3.5% lower than before the pandemic. UK driving levels are also 0.8% lower than in 2019, alongside effects from fuel efficiency and electric vehicles.<\/p>\n<h3>Demand Is Structurally Weaker<\/h3>\n<p>In the US, motor fuel volumes are back to pre-pandemic levels but remain below 2015 levels. Germany and France show similar patterns.<\/p>\n<p>The article links these trends to changes in consumer behaviour, including the ability to reduce fuel use. It also sets out a policy choice between subsidising fuel and allowing higher prices to encourage lower consumption, while supporting households through other measures.<\/p>\n<p>With US gasoline prices once again approaching the visible four-dollar-per-gallon level, we are seeing familiar media narratives of a consumer crisis. However, the market may be overstating the impact of these prices, as underlying demand for motor fuels is structurally weaker than in the past. This suggests that any price rallies driven by sentiment may have a lower ceiling than historical precedent would indicate.<\/p>\n<p>Recent data from the Energy Information Administration confirms this trend, with its March 2026 reports showing that US gasoline demand is still struggling to meaningfully exceed pre-pandemic volumes and remains below the levels of 2015. We saw a similar dynamic play out in Europe throughout 2025, where consumption in the UK and Germany has been consistently muted. This persistent demand weakness in major developed economies should temper bullish expectations.<\/p>\n<h3>What It Means For Traders<\/h3>\n<p>The shift is being driven by permanent changes in consumer habits, including the steady adoption of more efficient and electric vehicles. In the first quarter of this year, EVs constituted over 15% of all new passenger vehicle sales in the United States, a significant increase from the 9% market share they held just two years ago in early 2024. Each of these sales represents a permanent reduction in future gasoline demand.<\/p>\n<p>For traders, this environment suggests that selling into crude oil and gasoline futures rallies could be a viable strategy in the coming weeks. We believe put options may offer value as a hedge against a quicker-than-expected demand response to high prices. The key is to look for opportunities where market pricing is based on outdated assumptions about consumer fuel consumption.<\/p>\n<p>The main wildcard remains the political response, especially with election season rhetoric starting to build. A move to subsidize pump prices or release oil from strategic reserves, as we saw during the price spikes of 2022 and 2024, could create short-term distortions. Traders should therefore watch for policy announcements that could place an artificial cap on prices or temporarily support consumption.<\/p>\n<p><b><a href=\"https:\/\/www.vtmarkets.com\/trade-now\/\">Create your live VT Markets account<\/a>\u00a0and\u00a0<a href=\"https:\/\/myaccount.vtmarkets.com\/login\">start trading<\/a>\u00a0now. <\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Visible pump prices spark crises, yet demand stagnates; policy weighs subsidies versus higher prices to cut consumption.<\/p>\n","protected":false},"author":38,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46],"tags":[],"class_list":["post-44663","post","type-post","status-publish","format-standard","hentry","category-live-updates"],"acf":[],"aioseo_notices":[],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"josephine","author_link":"https:\/\/www.vtmarketsglobal.com\/en\/author\/josephine\/"},"_links":{"self":[{"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/posts\/44663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/comments?post=44663"}],"version-history":[{"count":0,"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/posts\/44663\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/media?parent=44663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/categories?post=44663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vtmarketsglobal.com\/en\/wp-json\/wp\/v2\/tags?post=44663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}